Newberg Noon Rotary Club Newsletter for July 22, 2020


~ From one of our murals ~

~ Newberg Noon Rotary Club Newsletter for

Zoom meeting on July 22, 2020 ~

[THANKS again to Mike Caruso for the use of his ZOOM account!]

~ Call to Order ~

Vice-President Joe Morelock welcomed Rotarians and Friends of Rotary to the Zoom meeting at 12:03 p.m. Wednesday, July 22, 2020. Photos by Auggie, and meeting notes courtesy of Paula.

Mike C., Paula, Denise, Lynn, Paul, Joe, Laura, Gene, Ralph, Dan, Michelle, Om, Dale, Judy, Sean, Brandy, Shannon K., Kim, Shannon B., Spike, Auggie, Geoff, Kathie, Curt, Stan, Todd, Walter, Julie.

~ Zoom Meeting Participants ~

~ Rotary Guests ~

Larry Strober, Rotary Club of McMinnville Sunrise

Bill Rogers, President, Rotary Club of Newberg, Early Birds

~ Guest/Presenter ~

Danielle Howard Dye (Junior Orchestra of Yamhill County (JOY))

~ Announcements ~

  • Join Kim on the Membership Committee. New members keep our club vibrant.

  • Geoff: The 2019 GFU interns completed the mural on the Library Annex. The mural depicts various forms of the arts. A big “thank you” to Jim for arranging for scaffolding. The 2020 interns will paint the next mural on the former Plaid Pantry building at the “Y” intersection in Newberg.

  • Paul: The Rotary Club of Newberg is approved for a $2,500 matching grant for our schools’ Resource Rooms.

  • Thanks to all — $573 was collected for Polio Plus at last week’s Rotary Club meeting.

~ Rotary Moments ~

Gene: Rotary moments can be fleeting or lengthy. From 2005-2010 I was full-fledged Rotarian, then made a job change so I could assist my spouse. Auggie shared that I could be a Friend of Rotary. Om recently helped me with an insurance plan. I am grateful to fellow Rotarians.

Laura: The recent edition of The Rotarian describes a club fundraiser called Radio Days. Using podcasts, the club raised $220,000—something to consider as we think about a virtual auction.

Brandy and family took a hike last weekend. The plan –hike from Timberline Lodge to Mt. Hood Meadows—a three-hour journey. After crossing the river, they could not locate the trailhead and decided to return to Timberline. (The three-hour journey now became a six-hour trial without food and water. Brandy’s mother and stepfather began to tire. Brandy and others hiked out to get help. On the way, they encountered a hiker–a Newberg High School graduate. The hiker provided located Brandy’s parents, gave them food and water and lead them to safety.

~ Program, Junior Orchestra of Yamhill County (JOY) (Danielle Howard Dye, Teacher) ~

Danielle Howard Dye graduated from George Fox University where she studied Violin Performance and Music Education. She teaches strings in both classroom and private environments and currently holds a private studio. Danielle taught the After-School orchestra at Edwards Elementary School. Two weeks ago, Danielle married her Newberg husband. She says, “Newberg feels like home.” Danielle notes, “We are lucky to have such strong middle and high school orchestra programs in Newberg.”

Since 2017, the Junior Orchestra of Yamhill County (JOY) has been devoted to creating access to music and strings education to youth in Yamhill County. Working with the Newberg School District, JOY provides in-school violin education for Kindergarten and First Grade. In Second Grade, students continue in JOY’s After-School orchestra with the choice of violin, viola, or cello. The plan is to continue the After-School orchestra program through fifth grade to prepare students to join the middle school orchestra program.

JOY was inspired by the El Sistema movement, which started in 1975 in Venezuela by Dr. Jose Antonio Abreu to harness the power of music for social change. Because of Dr. Abreu’s successful work bringing music to underserved communities, El Sistema-inspired programs now operate in many countries around the world, including the United States. JOY is a member of El Sistema USA and is one of two El Sistema inspired programs that operates in the state of Oregon. JOY’s vision is to establish youth orchestra programs throughout Yamhill County.

Music education is important because it actively uses many parts of the brain at once. In engaging the many parts of our brains, we strengthen other skills such as focus, analysis, decision-making, planning, and attention to detail. In addition, participation in music groups oriented towards excellence strengthens community and cultivates social responsibility. The cognitive and social benefits brought together lead to improving student outcomes in school attendance and academic performance.

~ Are these kids having FUN, or what!? ~

COVID-19 brought a change in instruction from “in person” lessons to “virtual” lessons. Teachers recorded instructional videos for students to “play along.”

JOY supplies instruments to K-1 students via music classes. Children in the After-School orchestra class pay an annual rental fee of $15 with the fee waived if a family is unable to pay. Parents of JOY students are supportive and attend student performances

From the minute a child is taught how to play an instrument, he/she is no longer poor. He/she becomes a child in progress headed for a professional level, who’ll later become a full citizen.” –Jose Antonio Abreu, founder of El Sistema in Venezuela.

~ Thanks, Danielle! ~

~ July 22, 2020 Duck Donations ~

Name Amount Why



In honor of the NHS grad who rescued Brandy’s parents on the hike.

Auggie $10.00

Purchased a Rotary mask. He made a pledge last week and found the process easy.

Todd $10.00 Friendsview is building new residences and renaming buildings: e.g., University Village is now Pennington Terrace.
Shannon $10.00 In thanksgiving $5 for Joe hosting today’s meeting and $5 for our CASA case.
Denise $10.00 Thanks to Gene for his service on the Newberg City Council.
Mike C. $10.00 Thank you Gene for your service to our community.
Om $10.00 Thanks to Gene for mentioning my insurance business.
Joe $10.00 Thanks to Brandy for filling my inbox with patron feedback.

~ Next Week’s Program ~

NASA Space Camp

~ Respectfully submitted, Rick Kaufman, Newsletter Editor ~

~ PLUS…..~

~ Wisdom ~

“You are so much more than what you are going through.” ~ John Tew

~ Trivia ~

~ The world’s largest butterfly, found only in Papua New Guinea, the female

Birdwing Butterfly typically has a 12″ wingspan….and eats poisonous vines! ~

~ Humor ~

~ Do you know these words?…..~

Widdershims, troglodyte, hobbledehoy, mugwump, borborygmus, gubbins, diphthong, collywobbles, lollygag?

Look ’em up! There WILL be a test! 🙂





Newberg Noon Rotary Club Newsletter for July 15, 2020


~ Newberg Noon Rotary Club Newsletter for July 15, 2020 ~

2020-2021 District Governor, Jo Crenshaw:
What a way to start a Rotary year! The doors are open for an excellent year, and this is the appropriate theme: ROTARY OPENS OPPORTUNITIES. Our committees are continuing with their support of our updated Strategic Plan. Locate their links and lend your support to achieve our goals.
Once again Mike Caruso provides us with the Rotary opportunity to meet via his ZOOM account. Each week he has provided the information YOU need to connect into our virtual meeting. SO…double check your e-mails for this valuable on-line assistance!
[AND…thanks to Auggie for the PLETHORA of PICTURES!]

~ Rotary Club of Newberg Zoom Meeting ~

Wednesday, July 15, 2020

~ Call to Order ~

President Shannon Buckmaster welcomed Rotarians and Friends of Rotary to the Zoom meeting at 12:03 p.m. Wednesday, July 15, 2020.

~ Shannon then led us in The PLEDGE of ALLEGIANCE ~

~ Zoom Meeting Participants: ~

Mike C., Paula, Dan, Kathie B., Paul, Shannon B., Lynn, Michelle, Ralph, Judy, Joe, Todd, Tony, Brandy, Dale, Lisa, Laura, Om, Auggie, Shannon K., Curt, Karen, Stan, Matt, Denise, Walter, Julie.

~ Guests ~

Larry Strober, Rotary Club of McMinnville Sunrise

Linda Sandberg, Rotary Club of Newberg Early Birds

Dennis Lewis, Rotary Club of Newberg Early Birds

~ Rotary Foundation Board of Directors Election ~

There is a vacancy on the Rotary Club of Newberg Foundation’s Board of Directors. If you are interested in serving on the Rotary Club of Newberg Foundation Board (three-year term) please contact Shannon B. at: and Shannon K at: Auggie and Spike will also be on the ballot.

~ Membership Committee Needs Members ~

Membership Director Kim Abraham is seeking an active Membership Committee. Committee members will assist in follow up on membership leads and retention of current members. If you are interested in serving on the Membership Committee please contact Kim at:

~ Rotary Mural Update ~

Geoff Gilmore invites Rotarians to go by the Newberg Public Library Annex and encourage our George Fox University 2019 mural artists. When you stop by, identify yourself as a Rotarian. Someone will take your picture with the interns. Our Interns will be painting through Friday, July 17th.

Rotary Mural Project #2 in Progress! This is on the east face of the Library Annex. If you are “out and about”, drive by and give a “shout out” to GFU students who may be working on this terrific new mural!
Next up is the 2020 mural at El Tala Minit Mart. This week those interns (different group than the Library Annex team) received their final Newberg City Approval and Permit so they now can paint! We are looking at an August paint schedule.

~ Duck Donations ~

In this “virtual” world, our Board of Directors created a new process for Duck collections.[*]

  1. On the third Wednesday of each month, we will continue the special collection for Polio Plus. Our club Polio Plus goal for 2020-2021 is $2,500.
  1. On other Wednesdays of the month—funds will be deposited in the club’s budget. Thanks to Lisa Salmons and Michelle Colvin for handling the “square.”

  1. Credit/Debit Card

Our Rotary Club will process a Credit/Debit cards for payments to the Duck. Normally, there is a 2-3% processing fee for credit/debit card payments. When making a brag etc. tell Lisa and Michelle the amount you are donating to the Duck and you will be invoiced for the amount. Thanks to the initiative and follow through of Kathie Byers. First Federal provided a $300 grant to cover processing fees for the current Rotary year.

  1. Personal Check

If you wish to pay by check, send your donation to:

~ Rotary Club of Newberg, P.O. Box 703, Newberg, Oregon. 97132 ~

On the check’s memo line—write “Duck”.

Dear Rotarians and Friends of Rotary, per Shannon Knight: We wanted to share with you a note from Judy Robinson thanking her Rotary family for presenting her for the award of Service Above Self Award“. Judy was so pleased with the award presented during our Installation Celebration. Be sure to check your e-mails for Judy’s THANK YOU CARD to the Club!

~ Today’s Program ~

Linda Sandberg presented on Leadership Chehalem Valley. Dennis Lewis and Brandy Penner also shared their personal experience and involvement with the leadership program.

Not only did Linda discover Camp Tilikum through the Leadership Chehalem Valley program, she also was able follow her passion at Tilikum. Linda has been involved at Tilikum as a volunteer, board member and later, one of their corporate Challenge Course Facilitators. For the past several years she has been the lead facilitator for a number of regional Chamber Leadership events that come to Tilikum for their kick off day including Lake Oswego, McMinnville and Hillsboro. Linda says, “Facilitating on the Challenge Course for Leadership Chehalem Valley is truly the highlight of my year.”

Leadership Chehalem Valley is a two year program. The first year kicks off with a Leadership assessment and a team-building dinner that helps to create connect between participants quickly and efficiently and sets the tone for an enjoyable year of leadership development and community networking. Each monthly meeting features a particular topic or theme.

October’s meeting is Local Government Day. Linda said learning about city government was “eye opening.”

They have an Education Day. They have visited PCC; and they always visit one of the schools within the Newberg School District. The particular school visited varies from year to year. Linda says that the site visits are “planned by the previous year’s cohort.”

There is a Health And Human Services Day. Linda’s cohort was the first group to visit the new hospital building when it was built.

On the Business and Industry Day, they visit local business such as ADEC, A.R.E. Manufacturing, or the Allison. Participants get to see the back house operations. Linda has a degree in business and “found back of house very interesting. You get to see the good, the bad, and the ugly, of a business.”

State Government Day is a visit to the State’s Capitol. Shannon Buckmaster and Brandy Penner did a great job facilitating a field trip to the capitol and making sure they met interesting people and learned pertinent information about our State Government. Linda’s group visited the Oregon Park’s Department and heard a presentation from an agent of the Oregon Lottery. Oregon’s lottery is both a public trust and a market-driven business. Lottery dollars fund education, economic growth, state parks, natural habitats, veteran services, and Outdoor School. Dollars are also allocated to gambling addiction treatment and awareness throughout the state. (

The History and Tourism focus will find you at a vineyard, or Champoeg State Park and other historical sites. There’s also a Natural Resources Day and you may learn about clean water or other natural resources vital to Chehalem Valley. Linda’s favorite day is Community Service Day.

Each day begins with two hours of leadership training. Gary Stewart and _????_ built the curriculum for the leadership training.

The first year Leadership Chehalem Valley is leadership training and field trips. Year two cohorts “become the leadership and steering committee with a view to improving the program.” ( There is a new feature to Leadership Chehalem Valley. In an effort to keep Year Two participants engaged and active, members will work together on a community service project and it will involve Year One participants as well.

Key features and benefits of Leadership Chehalem Valley: Experiential learning, develop community understanding, and expand your networking sources. Linda says you meet a lot of interesting, intelligent, experienced, and well connected business leaders.

Dennis Lewis of Lewis Audio shared that he was part of the first graduating class from Leadership Chehalem Valley in 1990. Dennis is also an Early Bird Rotarian and a past Chamber president. He says that LCV “works to encourage participants to understand community and take an active role in shaping our future.”

Dennis is going on 40 years as a business owner in the Newberg community. He has seen a lot of changes over the years. He commented that he created strong and lasting friendships with many of his cohort members and they are still friends today. Every sales representative and manager at Lewis Audio must go through the LCV program. He believes it’s a great way to inspire connection with the greater community.

Brandy Penner is currently a Year Two participant and she helped to organize State Government Day. She gave thanks to Shannon Buckmaster and Linda Sandberg for helping to direct her to great resources in order to organize the day. Brandy also shared that she was introduced to the idea of participating in LCV through the wife of fellow Rotarian, Dan Kueler. Brandy said her experience with LCV was above and beyond her greatest expectations. She was impressed with how diverse the group was. After taking the leadership assessment, Brandy learned that the majority of the members in her group were introverts…

~ One of many LOCAL activities supported by the Newberg Noon Rotary Club…. ~

…Basketball camp at GFU…..
And more…..INTERACT…..the locally-sponsored club at NHS is a very active group! They are not only very busy, but VISIBLE in the community….and beyond…internationally. ROTORACT…..not yet established locally, but very active internationally.
Brandy Penner’s report: The 2019-20 Newberg High School Interact Club was one to remember! Early in the year the students enthusiastically supported allocating funds to support two high school students in Kenya. Because of the Club’s support, two students were able to continue their education and will undoubtedly be forever changed. It was powerful to see high school students supporting peers around the world in their mutual quest for education. On a local level, the Club spent time and funds on establishing raised beds to add to Providence Newberg Medical Center’s wellness garden. Students planned and implemented the addition of the boxes, which include both edible annuals and perennials. With the onset of quarantine, Interact Advisor Denise Bacon took the meetings virtually. She increased student contact from every other week to every week. Not only did Denise engage students each week, but she also strived to have lunches delivered to each student! Because of Deinse and Judy’s commitment to student engagement and health, the NHS Interact Club is thriving. The class of 2020 included a large portion of the club, so next year’s goal will certainly be on recruitment and continued engagement. Thank you Denise and Judy for your time and efforts at creating Newberg’s next generation of leaders!

If you would like to see today’s ZOOM meeting on “the CLOUD“….here is how to get there, courtesy of Mike Caruso:

Topic: Newberg Rotary Zoom Meeting
Date: Jul 15, 2020 11:44 AM Pacific Time (US and Canada)
Share recording with viewers: Password: 7m$.#4?S

~ Next Week’s Program ~

Junior Orchestra of Yamhill County

Danielle Howard, Teacher

~ Program for ZOOM meeting July 22, 2020 ~
Respectfully submitted, Rick Kaufman, Newsletter Editor
~ “The earth laughs in flowers.” ~
Ralph Waldo Emerson
~ “I’m so busy I don’t know whether I found a rope or lost my horse!” ~
~ “I’m more confused than a chameleon in a bag of Skittles! ” ~
Q: What did PEANUTS cartoonist, Charles Schultz, originally want to call SNOOPY?

~ [*] July 15, 2020, Duck Donations for Polio Plus ~

Name Amount Why
Kathie $50 For the months we didn’t donate to the Duck.
Lisa $50 I’m going to follow Kathie’s lead
Mike C. $50 Our Polio Plus goal is $2500. If we raise $208.33 per Rotary Club meeting, we will meet our goal by the end of the year.
Om $3 Welcome to Shannon –our new Rotary Club President. And in recognition of the three doors of opportunities on this year’s Rotary banner.
Judy $30 I ruined the foot pedal on my sewing machine. It was looking like $120 to get it repaired. My husband found parts and saved $100 so I am donating to the Duck.
Dan $50 I am following the lead of my mentor of The Rotary Foundation, Mike Caruso.
Denise $100 In celebration of another successful Interact year. Our students came through this challenging COVID time with “grace”.

My daughter graduated from NHS this year. She was so excited last week to receive a letter from the Rotary Foundation that she had received a Rotary Scholarship. Karen’s daughter will attend PCC and study Business.

Paula $101.50

Our family leaves for a week at the coast. We will stay in the house our mother rented for our family over the years. This donation is in honor and memory of our mother and is equivalent to her age.

Linda S. When my daughter graduated, she received a Rotary Scholarship. Your scholarships have touched so many lives!
Joe $50 Congratulations to Brandy on her re-election as Chair of the Newberg School District Board of Directors.
Auggie $29 Kudos to Kathie and Lisa for putting together this virtual square. This $29 donation is a reflection of today’s attendance.


























Newberg Noon Rotary Club Newsletter for July 8, 2020

~ Newberg Noon Rotary Club Newsletter for Wednesday, July 8, 2020 ~

~ Rotary Club of Newberg Zoom Meeting ~

~ Call to Order ~

~ President Shannon Buckmaster welcomed Rotarians and Friends of Rotary to the Zoom meeting at 12:03 p.m. Wednesday, July 8, 2020. ~

~ Shannon’s First Meeting “guidelines….note the DUCK…~

~ Rotarians and Friends of Rotary ~

Zoom meeting participants: Mike C., Paula, Shannon B., Dan, Laura, Kathie, Todd, Ralph, Matt, Michelle, Tony, Michael P., Lisa, Lynn, Geoff, Jeff, Shannon K., Karen, Sean, Denise, Julie, Jim, Joe, Paul, Corey, Auggie, Stan, Walter, and Dale.

~ Announcements ~

The Rotary Club of Newberg Board Meeting is Thursday, July 9, 2020 from 7:30 – 9:00 a.m. Incoming officers and/or club directors were emailed the meeting zoom link and agenda. Following Thursday’s Board meeting, the club will launch a payment process for the Duck using the Square.

~ Guests ~

Larry Strober, Rotary Club of McMinnville Sunrise

Casey Kulla, Yamhill County Commissioner and today’s Speaker

~ Flag Salute ~

Shannon lead participants in the flag salute.

~ Rotary Moments ~

Geoff: Thanks to Jim M. who stepped up to help the mural project with needed equipment. Due to the COVID delay, art students will paint the mural on the Library Annex between July 12-17.

Ralph: The Habitat for Humanity Restore is open Fridays and Saturdays. Masks are mandatory. Disinfectant and wipes are available for shoppers. Restore accepts donations by appointment. Ralph and Habitat for Humanity volunteers are helping North Valley Friends—and Veritas with affordable housing on their site. Habitat has a permit pending for the build of a low-cost home east of River Street.

Sean: Thank you Kathie B. and First Federal for the grant program.

Shannon B. and her daughter met Dan, his wife Lydia and children Jackson and Isabelle while on a neighborhood walk.

Jim: reported the Government shipped his Coast Guard son, Taylor, to the Arctic. Jim will encourage Taylor to take pictures and be a Rotary program in the future.

Shannon B.: The Chehalem Valley Chamber of Commerce has several hundred N-95 masks available at their location at 112 N. Garfield Street. Call (503) 538-2014 between 9:00 a.m. – 5:00 p.m. M-F.

Laura: in watching the Rotary International Convention via Zoom Laura suggests as we are having Zoom club meetings we can invite anyone from around the world to join us for a program.

~ Today’s Program: A Yamhill County Update by Casey Kulla, Yamhill County Commissioner ~

Occupation: Farmer/owner, Oakhill Organics, 2006 – present

Occupational Background: Farm intern; Chemistry lab instructor; Plumber and plumber’s assistant; Biochemistry researcher; Construction worker

Educational Background: Western Washington University, Forest ecology, Master of Science; Western Washington University, Biochemistry, Bachelor of Science; Taft High School, High School Diploma

Prior Governmental Experience: Yamhill County Water Taskforce member

Family & background: Fifth-generation Oregonian. Raised in Lincoln City. Married with two school-aged children.

~ Purpose of Today’s Discussion ~

The state of the Yamhill County’s response to COVID and how that relates to systemic racism and what our future might look like.

We are seeing increases in cases of COVID in Yamhill County. Kulla says, he is an optimistic person. His focus is to remain calm and help Yamhill communities look at what is needed for the future and how to keep COVID under control while maintaining an open cultural life.

Kulla hosts a Leadership Roundtable each week that includes: superintendents, mayors, leaders of business organizations, representatives of congressional delegations, commissioners etc. Kulla’s hope is that these roundtables will help Yamhill County present a unified voice from leadership even though that unity sometimes requires “pushing and pulling.” As these meetings are recorded, community members get an opportunity to see what normally happens behind closed doors.

~ Maintaining an Open Economic and Cultural Life. ~

Kulla is doing the following:

  • Working to help people get their unemployment claims, get business what they need—advocate at federal and state level.

  • Making sure our county has stability. We are in the chronic long phase of the virus. We need to support our employees.

Provide personal protective equipment and facemasks—manufacturers can list the equipment they are making and people can go online and buy it. Citizens can also access PPE by clicking on this link:

~ What would it take to reopen schools? ~

The public school system is one of the structures that underpins our society—I’m committed to working with school districts and the state on this issue.

What would it take and what would it look like to fully reopen schools in the safest way possible for all involved. It would take an estimated $200 billion to fully reopen schools in the fall. Imagination is needed to make it happen. We need funds for broadband—high speed internet to connect families to education in rural and remote areas

Parents need better access to childcare. The Yamhill Early Learning Hub provides resources and guidance to childcare providers regarding COVID safety.

~ It’s absurd that public health decisions that affect people like you

are being made by people like me. ~

We need federal leadership on wearing masks. We need to provide messaging and funding. We need the state to provide the messaging. A lack of federal leadership causes a diversity of opinions and a big difference in county by county case counts. The impacts of coronavirus decisions leads to systemic racism—Latinx employees are more severely impacted by COVID. We need to: expand testing for immigrants; train law enforcement; and, build a bench of Latinx in elected positions who can speak about the issues and challenges of being a person of color in the Yamhill Community.

We need to increase Spanish language translation. We need to have things in the language that people speak and materials in their language. Yamhill County was not getting the message out to Spanish speaking communities. We need paper copies to those who are trusted in the community.

Economic Development: We need to support and uplift people of color who are business owners. This measure reduces systemic racism and positively impacts a community.

Long-term—how do we help people reduce disparity across communities? How do we best serve our marginalized immigrant community? Communities of color need equal access to outdoor recreation and pursuits. We need to build up our trail network. We have gems of parks but sometimes citizens can’t get there without a car.

~ Next Week’s Program: Leadership Chehalem Valley ~

Limited to 20 individuals per year, Leadership Chehalem Valley, is a two-year program that offers valuable leadership assessment and training, shows how communities are structured and how they work, and puts forth examples of community leadership and their stories. Linda Sanford, Brandy Penner and Dennis Lewis are the presenters.

~ Thank you, Commissioner Kulla! ~

Please check your e-mails for links [from Mike Caruso] to recordings of the Zoom meetings.

Respectfully submitted, Rick Kaufman, Newsletter Editor

~ Wisdom ~

~ “Your positive energy attracts positive circumstances.” ~

~ Humor ~

~ Have you ever been…“Dog tired” ? ~

~ Trivia ~

~ The Appalachian Trail stretches 2,192 miles from Springer Mt., Georgia, to Mt. Katahdine, Maine. ~

Newberg Noon Rotary Club Newsletter for July 1, 2020

Rotary Club of Newberg Zoom Meeting

Wednesday, July 01, 2020

~ Call to Order ~

President Shannon Buckmaster welcomed Rotarians and Friends of Rotary to the Zoom meeting at 12:06 p.m. Wednesday, July 1, 2020.

~ Rotarians and Friends of Rotary ~

Zoom meeting participants: Mike, Paula, Laura, Shannon B., Lynn, Dan, Julie, Walter, Joe, Gene, Paul, Michelle, Tony, Lisa, Auggie, Judy, Kathie, Ann, Sean, Corey, Shannon K., Curt, Ralph, Todd, and Judy.

~ Guests ~

Leslie Caldwell, Executive Director, Taste Newberg

Larry Strober, Rotary Club of McMinnville Sunrise

~ Flag Salute ~

Shannon lead participants in the flag salute.

~ Welcome Incoming Officers and Directors! ~

Shannon officially welcomed 2020-2021 Directors and Officers:

Corey Zielsdorf, Immediate Past President

Tony Lelack, President-Elect

Joe Morelock, Vice-President

Shannon Knight, Secretary

Michelle Colvin, Treasurer

Paul Jellum and Kathie Byers, Community Service Co-Directors

Laura Tilrico, International Director

Lisa Salmons, Public Relations Director

Jim McMaster, Vocational Services Director

Brandy Penner, Youth Services Director

Mike Caruso and Dan Keuler, The Rotary Foundation Co-Directors

Kim Abraham, Membership Director

~ Rotary Moments ~

Laura: Our club is working on two Global Grants: (1) Prevention of Violence Against Women—Nepal and, (2) EMS Emergency Dispatch Center and Response—Nepal.

Joe: recognized yesterday as a Rotary moment for everyone participating in the Installation Celebration. Joe thanked Corey for his success as 2019-2020 Rotary Club President and welcomed incoming Rotary President, Shannon.

Judy: We have unbelievable members serving on our Scholarship Committee!” Judy was inspired by: Lynn’s excellent coordination of the scholarship program; the quality of applicants; the maturity of students responding to interview questions and the number of Interact students competing for scholarships. Scholarship recipients will be announced within a few days.

~ Congratulations! ~

Congratulations to Walter and Julie Want who celebrate 54 years of marriage July 2nd. Julie was recognized for 30 years as a Rotarian during this year’s Installation Celebration. Walter will celebrate 20 years as a Rotarian January 2021. In recognition of their anniversary, Walter and Julie will make a contribution to Rotary.

~ Program – Taste Newberg/Leslie Caldwell/Executive Director ~

~ Leslie’s Background ~

Leslie started out in tourism management in California then moved on to world-wide tourism for Hyatt Hotels and boutique style hotels. She’s worked in Chicago, Orlando, Colorado Springs and promoted resort properties in Seaside and Bend. Her last position in Portland was marketing the Benson Hotel. After living in Yamhill County and commuting to downtown Portland for seven years, Leslie decided to focus on tourism in Yamhill County.

~ Transient Lodging Tax ~

When guests stay in lodging, guests are assessed 9% for the Transient Lodging Tax. The tax is used as follows:

  • Advertising, publicizing or distributing information for the purpose of attracting and welcoming tourists.

  • Conducting strategic planning and research necessary to stimulate future development.

  • Operating tourism promotion agencies, and

  • Marketing special events and festivals designed to attract tourists.

Revenue from the tax is distributed to: General Services, Tourism Promotion, Events, and the Chambers of Commerce

Tourism is one of three largest industries in Newberg. Tourism includes hotels, tasting rooms, etc. During a “normal” year $120 million in direct travel is spent in Yamhill County.

~ What is Taste Newberg? ~

Taste Newberg is a nonprofit destination marketing organization chartered by the Newberg City Council in 2018 and formerly called Visit Newberg.

Taste Newberg partnered with Travel Oregon sharing a database of area attractions, businesses and events. People who wish can learn about Newberg from their phone, tablet or laptop. They can explore what they want, select favorites and share them with friends.

The name of the organization morphed from Visit Newberg to Taste Newberg. Leslie and her Board challenged the brand team with the task of elevating their naming protocols–based on the visitor experience most often occurring in Newberg, and what visitor attractions bring people to the area.

In addition to the Travel Oregon database, the website features blog articles, an event planning guide and highlights what makes Newberg unique, such as the Old Fashioned Festival and numerous events at the area’s wineries, Champoeg State Heritage Area and George Fox University.

Taste Newberg measures success by examining: (1) transient lodging traffic, (2) website traffic, (3) digital marketing analytics and media, public relations, and, (4) articles sent to travel writers about our area.

~ Operating During COVID ~

The organization wasn’t thwarted in launching the website amidst the coronavirus pandemic.

  • They spent their first year building out infrastructure—launched the website on March 24, 2020.
  • With guidance from Governor’s office, they are careful not to push “in person” visitor stays.
  • Taste Newberg supports the local business community by emphasizing and promoting how visitors can be safe and which business are open.

Taste Newberg is focused on a responsible reopening program. There is a valley-wide safety commitment to adhere to guidelines of unity, responsibility and safety. Taste Newberg promotes country drives, take-out food, and how to handle responsible distancing at the Newberg Wednesday Market.

~ Thanks, Leslie! ~

~ New Club President Shannon’s first meeting adjourned! ~

~ Respectfully submitted, Rick Kaufman Newsletter Editor ~